Black Friday Tips for E-Commerce Merchants

Are you an e-commerce merchant? Compared to a normal day, the world sales average is +663% and there is no doubt that this year many sales records will be broken again. Here are top tips for e-commerce merchants this Black Friday.

How to Prepare Your Website for Black Friday?

Ready to optimize your site for Black Friday? Here is a well detailed resource by Kasee Bailey at DreamHost covers almost everything you need to prepare your website for Black Friday shopping season.

Google’s Response to the Coronavirus

COVID-19 Community Mobility Reports

Goggle respond to Coronavirus with few changes to their search engine, and other services. Their actions include launching information and resources hubs, making temporary policy changes to Google My Business, and offering support for new structured data types.  Check this rundown for more about these changes.

No More Rich Results for Structured Data

Google dropped support for structured data and recommends switching to vocabulary. So, if you haven’t made the move to markup, your website is left behind and probably rich snippets will disappear from website search results. This could mean big loss of web traffic.

URL Inspection Tool in Google Search Console

Learn how to inspect your website URLs and submit a re-index request from Google when you make change something or update content of your website. Daniel Waisberg goes over how to use the URL Inspection tool in Search Console.