There’s a lot going on in 2020 in the SEO world, in this MOZ Whiteboard Friday Britney Muller (@BritneyMuller) will tell you about the little important SEO things to pay attention to in 2020. SEO in 2020 is super! Optimizing a website may involve working on a lot of tiny little details, so… be prepared.
Schema Markup Won’t Get Any Easier; It Will Get Harder!
Google’s John Mueller said in a Google webmaster hangout video at the 34:30 mark that he believes implementing schema markup for rich results won’t be getting any easier. In fact, he said over the next few years he feels it will continue to get harder and more complicated. Google will continue to add more types… Read more Schema Markup Won’t Get Any Easier; It Will Get Harder!
What To Expect From SEO in 2020?
We all know how SEO works and many of us will have specialisms or approaches to SEO we feel get results quicker, but with vague updates and unannounced tweaks to algorithms, is it becoming harder to adhere to Google’s guidelines? In 2020 and beyond, and… as always; Google is likely to throw a couple of… Read more What To Expect From SEO in 2020?
Microsoft Lists SEO as the Most Important Hard Skill for Marketers
A study published by Microsoft aims to identify the most important trends in marketing for the 2020s. The study contains a section on trends in marketing skills, with lists of the most important skills for marketers over the next decade. At the top of the list of important hard skills is search engine optimization.
Google Search Ranking Algorithm Update
Google is testing and changing how snippets look now and also making tweaks to the duplication of featured snippets. So all of this may not just impact the tracking tools but how people click on the search results to your site and thus your traffic from Google organic search.
Market-Defining Keywords: Find Out Where They’re Getting Used so You Can Grab That Market
Once you’ve defined your most effective keywords, it’s time to hunt for how they’re being used effectively online so you can find the best link-building opportunities for your site. Once you’ve compiled your list of market-defining keywords (MDKWs), it’s time to create queries and search for them in your favorite search engine.
Google’s January 2020 Core Update: Has the Dust Settled?
On January 13th, MozCast measured significant algorithm flux lasting about three days (the dotted line shows the 30-day average prior to the 13th, which is consistent with historical averages. That same day, Google announced the release of a core update dubbed the January 2020 Core Update (in line with their recent naming conventions)… Ultimately, the… Read more Google’s January 2020 Core Update: Has the Dust Settled?
What’s Happening with Google’s Featured Snippets?
Questions remain if number one in the SERPs means a featured snippet or a typical organic result. Rank Ranger’s Mordy Oberstein breaks down what’s been happening recently. There’s a lot of changes happening to featured snippets. Google still plans to remove them from the right side and into the main listings. But there have been… Read more What’s Happening with Google’s Featured Snippets?
Google Search News (Jan ‘20) – Data-vocabulary.org, BERT, Search Console, and more
In this episode of Google Search News, John Mueller goes over December and January developments in the Google Search world. Google Search News is a news show for webmasters, publishers, and SEOs.